Privacy policy
PRIVACY POLICY
Last updated: 29 August 2026
1. ABOUT THIS PRIVACY POLICY
The Business Backbar is operated by Ashley Hohaia, trading as The Business Backbar.
In this Privacy Policy, “The Business Backbar”, “we”, “us” and “our” refer to The Business Backbar.
This Privacy Policy explains how we collect, use, store and disclose personal information when you:
a. visit businessbackbar.com;
b. submit an enquiry;
c. subscribe to our email marketing;
d. communicate with us;
e. request a proposal or quote; or
f. engage us to provide website, course-building or other digital services.
We handle personal information in accordance with applicable Australian privacy laws and other legal obligations.
By using our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.
2. WHAT IS PERSONAL INFORMATION?
Personal information is information or an opinion about an identified individual, or an individual who can reasonably be identified.
This may include your name, contact details, business information, communications and information about how you use our website.
Information that has been anonymised so that it no longer identifies or can reasonably identify an individual is not treated as personal information.
3. PERSONAL INFORMATION WE MAY COLLECT
The personal information we collect depends on how you interact with The Business Backbar.
We may collect the following information:
CONTACT INFORMATION
This may include:
a. your name;
b. email address;
c. telephone number;
d. business name;
e. business website;
f. social-media accounts; and
g. other contact details you choose to provide.
ENQUIRY AND PROJECT INFORMATION
When you submit an enquiry or work with us, we may collect:
a. information about your beauty business;
b. your current website or course platform;
c. the services you are interested in;
d. your goals and project requirements;
e. your preferred timeframe;
f. your indicative budget;
g. websites or designs you provide as inspiration;
h. information about changes you want to make;
i. content, documents, photographs, videos or brand assets you provide;
j. links to third-party platforms or booking systems;
k. information needed to prepare a proposal, quote or scope of work; and
l. feedback, approvals and communications relating to your project.
BUSINESS AND BILLING INFORMATION
If you engage us, we may collect information needed to administer the project and issue invoices, including:
a. your legal or trading name;
b. ABN, where relevant;
c. billing contact details;
d. invoice information;
e. transaction records; and
f. payment confirmation.
Where payment is processed by a bank, payment processor or another third party, that provider may collect your financial information under its own privacy policy.
We do not intentionally store complete payment-card details.
COMMUNICATIONS
We may collect information contained in:
a. emails;
b. enquiry forms;
c. discovery calls;
d. questionnaires;
e. feedback forms;
f. testimonials;
g. reviews; and
h. other communications with us.
MARKETING PREFERENCES
If you subscribe to receive marketing or claim a promotional offer, we may collect:
a. your email address;
b. the date and method of your consent;
c. the offer or form you responded to;
d. your email preferences; and
e. information about whether you open or interact with our emails, where this functionality is enabled.
WEBSITE AND DEVICE INFORMATION
When you visit our website, Shopify and other technology providers may automatically collect information such as:
a. your IP address;
b. browser type;
c. device type;
d. operating system;
e. approximate location;
f. pages viewed;
g. referring website;
h. time spent on the website;
i. links and buttons selected; and
j. cookie and similar technology identifiers.
4. HOW WE COLLECT PERSONAL INFORMATION
We may collect personal information:
a. directly from you when you submit a form, subscribe, send an email, attend a call, request a quote or engage our services;
b. automatically when you visit or interact with our website;
c. through Shopify and other technology providers that support our website;
d. through email-marketing, analytics, forms, invoicing and business-administration platforms;
e. from publicly available business websites and social-media profiles where reasonably relevant to an enquiry or project;
f. from a person you have authorised to communicate with us; and
g. from referrals, business partners or existing clients where you have consented or where collection is otherwise permitted by law.
Where practical, we will collect personal information directly from you.
5. WHY WE COLLECT AND USE PERSONAL INFORMATION
We may collect, hold and use personal information to:
a. respond to enquiries;
b. understand your business and project requirements;
c. recommend a suitable website or course-building service;
d. arrange discovery calls;
e. prepare proposals, quotes and project agreements;
f. provide website strategy, design, Shopify development, course-building and other digital services;
g. communicate with you throughout a project;
h. manage content, revisions, approvals, testing, launch and handover;
i. issue invoices and maintain financial records;
j. provide client support;
k. send marketing communications where we have consent or are otherwise permitted by law;
l. administer promotional and launch offers;
m. improve our website, services and client experience;
n. protect the security and proper operation of our website;
o. prevent or investigate fraud, misuse or unlawful activity;
p. manage complaints and disputes;
q. enforce our agreements and policies; and
r. comply with legal, accounting, tax and regulatory obligations.
We will not use personal information for an unrelated purpose unless we have your consent or are permitted or required to do so by law.
6. EMAIL MARKETING
We may send you marketing emails if:
a. you have expressly subscribed;
b. you have requested an offer or resource that includes clear consent to receive marketing;
c. you are an existing client and the communication is relevant to our business relationship, where legally permitted; or
d. we otherwise have consent or lawful permission to contact you.
Our marketing emails will identify The Business Backbar and include a way to unsubscribe.
You can unsubscribe at any time by:
a. selecting the unsubscribe link in an email; or
b. contacting us at [YOUR BUSINESS EMAIL].
We will action valid unsubscribe requests within five working days.
Unsubscribing from marketing will not prevent us from sending necessary non-promotional communications about an enquiry, active project, invoice or other existing business relationship.
7. COOKIES AND WEBSITE ANALYTICS
Our website uses cookies and similar technologies to operate, remember preferences, understand website use, maintain security and improve performance.
Some cookies may be placed by Shopify or other service providers.
Cookies may collect information such as your IP address, browser, device, pages viewed and interactions with the website.
You can manage or disable cookies through your browser settings. Disabling certain cookies may affect how the website functions.
Shopify provides additional information about its use of cookies and personal information at:
https://www.shopify.com/legal/cookies
https://www.shopify.com/au/legal/privacy/consumers
8. HOW WE MAY DISCLOSE PERSONAL INFORMATION
We may disclose personal information where reasonably necessary to operate our business or provide our services.
Recipients may include:
a. Shopify, which hosts and supports our website;
b. website-form and email-marketing providers;
c. cloud-storage and document-management providers;
d. accounting, invoicing and payment providers;
e. analytics and website-performance providers;
f. contractors or service providers assisting with an agreed project;
g. professional advisers, including accountants, insurers and legal advisers;
h. government agencies, regulators, courts or law-enforcement bodies where required or authorised by law;
i. another business involved in a proposed or completed sale, restructure or transfer of our business, subject to appropriate confidentiality arrangements; and
j. another person or organisation where you have directed or authorised us to disclose the information.
We only provide service providers with the information reasonably required for their role.
We do not sell or rent your personal information for money.
9. SHOPIFY
Our website is hosted by Shopify.
Shopify may collect and process personal information about your access to and use of this website so that it can provide, secure and improve its services.
Information submitted through our Shopify website may be transmitted to Shopify and its service providers.
Shopify’s handling of personal information is also governed by its own privacy terms. You can learn more at:
https://www.shopify.com/au/legal/privacy/consumers
https://privacy.shopify.com/en
10. OVERSEAS DISCLOSURE AND PROCESSING
Some of our technology and service providers operate outside Australia.
As a result, personal information may be stored, processed or accessed in other countries. Depending on the services being used, these countries may include Singapore, Canada and the United States, as well as other countries in which Shopify or our service providers operate.
Privacy protections in another country may differ from those in Australia.
Where applicable, we will take reasonable steps to ensure that overseas handling of personal information is consistent with applicable privacy obligations.
Shopify provides information about its international data transfers at:
https://help.shopify.com/en/manual/privacy-and-security/privacy/international-data-transfers
11. THIRD-PARTY WEBSITES AND SERVICES
Our website may link to client websites, booking platforms, course platforms, social-media accounts and other third-party services.
We do not control how third parties collect or handle personal information.
If you follow a third-party link or choose to use a third-party platform, you should review that provider’s privacy policy and terms.
12. SECURITY
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification and disclosure.
These measures may include:
a. using reputable technology and storage providers;
b. limiting access to information;
c. using password protection and access controls;
d. maintaining appropriate website and account security; and
e. reviewing or removing access when it is no longer required.
No online system, email account or method of electronic transmission is completely secure. We cannot guarantee absolute security.
Please do not send passwords, financial information or highly sensitive information through unsecured email or website forms unless specifically requested and an appropriate secure method has been arranged.
13. RETENTION OF PERSONAL INFORMATION
We retain personal information for as long as reasonably necessary to:
a. respond to an enquiry;
b. provide services;
c. administer an active or completed project;
d. maintain business, contractual and financial records;
e. comply with legal, accounting and tax requirements;
f. resolve disputes; and
g. protect or enforce our legal rights.
Retention periods vary depending on the type of information and why it was collected.
When information is no longer reasonably required, we may securely delete, destroy or anonymise it, subject to any legal recordkeeping obligations.
14. ACCESS AND CORRECTION
You may contact us to request:
a. access to personal information we hold about you; or
b. correction of information that is inaccurate, incomplete or out of date.
We may need to verify your identity before responding.
In some circumstances, applicable law may allow or require us to refuse access. If that occurs, we will explain the reason where legally permitted.
Requests can be sent to [YOUR BUSINESS EMAIL].
15. DELETION REQUESTS
You may ask us to delete personal information we hold about you.
We will consider the request and delete information where reasonably possible and legally permitted.
We may need to retain certain information for legal, accounting, contractual, dispute-resolution or security purposes.
16. PRIVACY COMPLAINTS
If you have a concern or complaint about how we have handled your personal information, please contact us at [YOUR BUSINESS EMAIL].
Please include enough information for us to understand and investigate the matter.
We will acknowledge and respond to complaints within a reasonable period.
If you are not satisfied with our response and the Privacy Act 1988 applies to the matter, you may be able to contact the Office of the Australian Information Commissioner.
Website:
https://www.oaic.gov.au
The OAIC generally expects you to raise the complaint with the relevant business first.
17. CHILDREN
The Business Backbar provides services to beauty-business owners and professionals. Our website and services are not directed to children.
We do not knowingly collect personal information from children under 18.
If you believe a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete it.
18. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy when our services, technology providers, information-handling practices or legal obligations change.
The current version will be published on this page with an updated “Last updated” date.
19. CONTACT US
Questions, requests and privacy complaints may be directed to:
The Business Backbar
Operated by: Ashley Hohaia
Email: ashleyhohaia@gmail.com
Website: https://businessbackbar.com